Services
Brand, identity and PR for ambitious companies. You talk to the person who draws, writes and stands behind the work.
Brand.
What you stand for, who you are for, and why it matters. Written down, so everyone in the company can say the same thing.
What you get
- Positioning
- Your place in the market in one sentence
- Audience
- Who you should talk to, and what they need to hear
- Messages
- The most important first, with proof for each point
- Tone of voice
- How you sound on the web, on social media and in emails
- Brand book
- Everything in one place, ready to share
Identity.
Logo, colours, typography and templates that make you recognisable everywhere.
What you get
- Logo
- A drawn wordmark and a symbol that work from favicon to sign
- Colours
- A small palette with fixed use, so the colours look the same everywhere
- Typography
- Two typefaces and a hierarchy, so text looks the same on screen and in print
- Templates
- Ready-made files for posts, presentations, letterheads and invoices
- Design system
- The rules in one place, so others can use the identity without asking you
PR.
Stories, press contact and launches that get you covered in the right places.
What you get
- Story
- The narrative others can retell in a few sentences
- Press release
- One press release, ready to send
- Press kit
- Facts, images and contact details in one place
- Contact list
- The media and journalists that are relevant to you
- Launch
- A plan for when and how the news goes out
Add-ons and packages
Brand, identity and PR are the core. Add the rest when you need it. All prices are excl. VAT.
Landing page
DKK 16,000
One page with one offer and one action, designed in your identity and adapted to mobile and desktop. With a contact form, basic SEO and statistics that only count after consent.
Website with 5 pages and CMS
DKK 28,000
Five pages with a CMS, so you can edit text, images and cases yourself. Danish and English, adapted to mobile, with a contact form, cookie banner and basic SEO. Training at handover.
Video editing
DKK 4,000
I edit your material into one finished video with sound, text, subtitles and basic colour correction. Up to 5 minutes of finished video and up to 60 minutes of raw footage.
Filming and finished film
DKK 12,000
I film and edit. We agree on idea and content before the shoot. You get 1 shooting day of up to 4 hours at 1 location and a finished film of up to 5 minutes with sound, text, colour correction and music.
Logo animation
DKK 6,000
A short animation of your logo with sound. You get MP4 in 16:9, 1:1 and 9:16, a GIF, a Lottie file and a version with a transparent background, all on light and dark backgrounds.
Social media: 8 posts a month
DKK 6,500/month
Eight organic posts a month, adapted to up to two channels, e.g. Instagram, TikTok, LinkedIn and Facebook. One post is one piece of content: an image, graphic, carousel or one video of up to 30 seconds. The posts are sent to you ready to publish.
Full package
DKK 90,000
Brand, identity, PR, a website with 5 pages and CMS and a landing page in one project. Copy for the website and landing page is included, images are not. The price is excl. VAT.
- Brand
- Identity
- PR
- Website with 5 pages and CMS
- Landing page
- Copy for the website and landing page
How I work
My method is simple. I see your company the way your customers see it. Then we work out what it is on the inside, and build identity, messages and PR so the two meet.
Step 1
Seen from outside
I see your company the way your customers see it.
Step 2
Within
I find out what the company is, and what it should stand for.
Step 3
Built
Identity, messages and PR, so expression and substance meet.
Questions
How long does it take?
It depends on the scope. Brand typically takes 2–3 weeks, identity about 4 weeks and PR about 2 weeks from the first conversation. If they belong together, I make one overall plan.
What does it cost?
Brand from DKK 12,000, identity from DKK 24,000 and PR from DKK 12,000, all prices excl. VAT. After a first conversation you get a quote with price and content, so you know what you're getting.
Do I need a new logo?
Not necessarily. I first look at what your customers encounter and tell you honestly whether what you have holds up. Sometimes the logo should stay, and the rest is put right around it.
Can you help with PR afterwards?
Yes. I can build the identity and continue with the press release, press kit and launch, so you talk to the same person all the way.