I have worked on getting people to respond to a brand: at Luger, part of Live Nation, I was solely responsible for PR and marketing for shows that sold out at venues including Royal Arena and Pumpehuset. I have helped Miss Bagel with positioning and branding when they expanded to Sweden, and Toptutors with growth and SEO. Today I am also a marketing consultant at H2O Shift.
My method is simple. I see your company the way your customers see it. Then we work out what it is on the inside, and build identity, messages and PR so the two meet.
Amodo means "from now on" in Latin and "done properly" in Italian. That is what I promise.